About me

I’m a UX Design Lead with 15+ years of experience shaping user-centered solutions across complex web and product ecosystems. My work centers on bridging user needs with business goals, while fostering collaboration across cross-functional teams. I bring expertise in end-to-end UX flows, design strategy, systems thinking, and team mentorship.

I thrive in guiding teams through ambiguity—connecting product strategy to user experience and building scalable, intuitive systems that support long-term growth. My approach balances creativity with rigor, ensuring design decisions are grounded in both insight and impact.

When I’m not designing, I’m painting, sketching, writing stories, or behind a camera—each a way of staying curious and connected to creativity.

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Design Practice
UX & UI Design Leadership

Design Strategy & Mentorship

End-to-End Product Design

Interaction & Information Architecture

Design Systems & Workflows

Storytelling & Storyboarding

Visual Design & Branding

Illustration, Print & Art Direction

Design Consulting

COMPANIES I'VE WORKED WITH
Adobe · Apple · Google · YouTube · Yahoo! · AncestryDNA & Health · Microsoft · Visa · AOL/Netscape · WalmartLabs · HP · CBS Interactive/CNET · Dish Network · ICM · PBS · Cadbury Schweppes · Sanrio · ReadyMade Magazine · NCAA · Amnesty International · WITI (Women in Technology International)

AGENCIES I'VE WORKED WITH
Young & Rubicam (Y&R) · Razorfish Avenue A · Modem Media · Swirl · Carat · Gotomedia

Community & Memberships
AIGA · WITI · OpenIDEO · SFWA (SF Women's Artists)

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